Organic Search Engine Optimisation

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Search-Engine-Optimisation


Did you know?

  • Over 50 Million people in the UK use the internet each month
  • 64% of the UK population have researched and bought or used services online within the last 3 months.
  • Over 39 million people using the internet to make purchases
  • 58% of purchase decisions begin on search engines
  • 27% of people NEVER go past the first page of searches

 

With the internet fast becoming the way most people now search for companies search engines and online directories are more important than ever.  Google accounts for 90% of internet searches in the UK and companies on the first page for their chosen key words are reaping in the rewards.
Monkfish SEO works with you to make sure that your web site contains the correct keywords, is visible to search engines and is being indexed efficiently, correctly and regularly by the major search engines and directories.

Natural listings get 85% of the traffic leaving 15% for the sponsored adverts.

PPC advertising can give immediate results and get you to the top of a seach engine within minutes, but can be an expensive form of advertising long term, with keywords often costing £1-£2 per click.

 

googleheatmap 


Where people click on a search result.

 These are areas where users looked the most on a screen when making a search on a search eningine.  The area with the most clicks are coloured red; the yellow areas indicate fewer views, followed by the least-viewed blue areas. Gray areas didn't attract any fixations. Green box drawn on top of the ads after the study to highlight the advertisements. Note that the ads on the right receive almost no attention, and the two ads at the top receive little compared to the first organic listing.

 

 

 

 

 

 



Search Engine Optimisation How to get to the top of Google